Workshop: Unlock Reader Revenue With Google

Is your news organization considering launching a subscription or membership program? Or trying to grow new subscriptions or donations on your website? How do you better showcase your value to readers?

In this 30 minute discussion on March 8, 2022 at 12 p.m. MT, the Google News Initiative will share best practices for digital subscriptions programs from their work with thousands of publishers globally, and demo Google products that help grow reader revenue. 


This conversation is geared towards any individual at a news organization responsible for, or considering, a subscription, membership program, or donation program.

The Google News Initiative’s Digital Growth Program has a full calendar of upcoming workshops and an ever-growing library of free resources for news business leaders.  Visit to learn more.

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